Is there a market demand for 15 minute living?

Do people really want to live car-free in LA?

Answer: More people than you’d think.

One of the more frequent questions we get is: “Who would want to live without a car?” “LA is a car town.” “No one wants to live in Los Angeles without a car.”

But the market research says otherwise. 

Approximately 200,000 households in the City of Los Angeles do not have access to a car, and many of those households tend to be concentrated in communities of color.  A Metro ridership survey from 2022 showed that more than 72% of riders were Black or Latinx,  and 62% lived in households that made less than USD $25,000 annually, a common indicator for poverty.

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